About
Niyati Gupta is a product designer serving as Product Design Lead at Netflix, where her work covers commerce and partnerships. Before Netflix, she held design roles at Google and Meta, leading design for products including Google Meet, Google Travel and WhatsApp, and worked on Google's Next Billion Users team. Her background spans design and product management, including a period as a product manager, earlier work at Autodesk's bio-nano innovation lab and a research role at Carnegie Mellon. She also advises early-stage startups and serves on advisory boards. Niyati brings a combined design and product perspective on taking products from first version to global scale, bringing business thinking into design work, designing across devices, and having influence without formal authority. The work provides direct exposure to how large consumer products are designed, tested and scaled for very different audiences. Niyati is particularly relevant to conversations around product design leadership, moving between design and product management, business acumen for designers, and building products for users in emerging markets.